At Saturday's televised game against Austin Peay, the Murray State Racers will host a very important person.
Rosalyn Durant, the vice president of ESPNU, will be in attendance for her very first Ohio Valley Conference game.
Also in attendance will be OVC commissioner Dr. Jon A. Steinbrecher.
"What better way to expose that individual to the OVC and OVC basketball than to attend really one of the most passionate rivalries that we have."
Stay tuned for my story on the impact of televised basketball games on Murray State in Sunday's news section.
This year, the OVC's contract with ESPN and its platforms gives the conference 14 exposures. Murray State received two of those. I asked the commissioner Friday if MSU's storied tradition and atmosphere during games played into his decision in handing out the games.
"At the end of the day, if you would track where our exposures are," Steinbrecher said, "we probably end up at certain schools more than others and it has to do with the fact their programs are more successful and their attendance patterns are stronger. So of course that filters in when you are creating your schedule."
Friday, January 9, 2009
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